Visited the US head office to assist with graphics, pre-press and Apple Mac training.
Daniel Hornby / Byhorn Design
Experience behind
every detail.
I am an independent graphic and web designer in Cheadle, combining creative thinking with practical knowledge of pre-press, production and how finished design is really used.
01 / Where it began
A design career grounded in real production.
My early professional experience taught me that a good idea has to survive every stage between the screen and the finished item.
Sinclair International, Norwich
From June 1999 to September 2009, I worked in graphic design at Sinclair International. I created fruit-label concepts and finished artwork for markets across the UK, Europe, South Africa, the Middle East and Asia, carrying work from the initial idea through pre-press and production.
The role also covered brochures, flyers, web banners, photo manipulation and trade-show material. I worked closely with Sales and Marketing, label production, suppliers and overseas offices—experience that still shapes the clear, production-aware way I approach projects today.
Part of the winning team, alongside several Employee of the Quarter nominations.
Continued taking on independent creative work alongside my wider employment.
02 / More than appearance
Creative ideas, backed by technical understanding.
Design decisions are stronger when they account for the people, tools and production stages that follow.
Pre-press awareness
Artwork developed with output, format, legibility and supplier requirements in mind.
Technical confidence
Apple Mac software support for UK and US colleagues strengthened my practical problem-solving.
Direct collaboration
Years of working across teams, suppliers and overseas offices made clear communication part of the process.
03 / Independent work
Freelance design kept the creative side moving.
Alongside other roles, I continued creating logos, promotional materials, artwork and ideas for businesses and community projects. That mix of professional production experience and hands-on freelance work eventually became the foundation for Byhorn Design.
Today, clients work directly with me. There is no account-management layer: the person discussing the brief is the person developing the design and preparing the final result.
Explore logo designCompetition winner / 2020
Colour with a purpose.
My rainbow roof design won the Chatsbrook MINI design competition during the COVID-19 pandemic, supporting NNUH Charity.
Roof design by Daniel Hornby. Wrap installation by Under Wraps.
04 / Selected archive
Earlier work. A wider creative range.
A selection of identity, print-production and illustration work. The wider archive includes the music projects, apparel and early experiments behind my design background. Browse the full archive →
05 / What that means for clients
Design made to leave the screen.
The aim is not simply to make one polished image. It is to create something useful, consistent and ready for the place it needs to work.
Think in systems
A logo, website, flyer or social post should feel connected rather than designed in isolation.
Plan the handover
File formats, dimensions and production requirements are agreed as part of the job.
Keep it personal
A clear brief, direct feedback and a tailored quote keep the process straightforward.
Your local designer
Based in Cheadle.
Working across Stockport.
I work with start-ups, sole traders and small businesses in Cheadle, Cheadle Hulme, Gatley, Bramhall and the wider Stockport and Greater Manchester area. Projects can also be handled remotely.
From a first logo and business cards to a website or a new print campaign, you deal directly with me throughout the design process.
Choose the support you need
The Business Starter Pack brings together the essentials for £299. You can also book website design, branding or individual print packages.
06 / Your next project
Bring experience
to your next
idea.
Tell me what you are creating, where it needs to work and what you already have. We'll take it from there.